ICON: DIGITAL PACKAGING STRATEGY

We develop and implement strategic, digital packaging solutions for brands that drive consumer-brand engagement and increase product sales.
We work directly with brands and in partnership with design agencies, digital agencies and packaging manufacturers.
As independent consultants we provide support throughout the product and packaging development workflow, and offer a range of services to deliver attention grabbing, solutions.

ABOUT US

Packaging and product development is at the heart of the I-CON business. We are a diverse blend of Packaging expertise combined with Strategic Marketing capabilities. From strategic development and creative design, to packaging production and fulfilment, we embrace a multichannel approach; positioning packaging as a digital, marketing tool that can be used to drive interactivity between brand and consumer.

As an independent, consultancy we formulate strategic solutions to create products and packaging that features a range of technologies and utilises ground-breaking production techniques. Vital in an ever evolving and challenging, packaging marketplace.

Our network of experts provides a fully integrated service, ensuring that you can access the very best suppliers, control costs and avoid issues associated with creative, production and distribution services.

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STRATEGIC SOLUTIONS

Discover more by clicking on each of the strategic areas of the business...

Packaging

Packaging is at the heart of the business. We are a diverse blend of packaging expertise combined with strategic marketing capabilities. We work on innovative projects that utilise the very best packaging designers and specialists

Digital Platforms & Workflows

We facilitate projects using digital technologies providing flexibility and scalability. Our digital experts design and build digital platforms and workflows to enable game changing projects for our brand, retail and Dcom customers

Digital Commerce & Retail

We work closely with our customers and partners to develop and deliver complete digital solutions. The digital integration of Dcom and retail is vital for brands to be successful in the fast changing, retail environment.

Fulfilment & Distribution

For projects that include distribution we can integrate new services with an existing supply chain or create a bespoke solution controlled by our digital workflow systems. A flawless network is vital. We can help you to find agile solutions to enable you to launch and scale

Global Network

Our strategic, expert partners are key to our success. To facilitate a wide variety of projects we work with partners across the world to deliver digital packaging solutions, integrating our dynamic services using our digital frameworks and processes

Project Management

Launching, scaling or going global, we provide an integrated service to help businesses and brands reach the next level. As integration specialists we facilitate the successful development and delivery of projects using digital technologies

Scannable technologies

Working digitally enables connectivity and interactivity. We work on projects that feature scannable technologies to enable consumers to access brand content by using their smartphones to scan across platforms - packaging, print, digital, TV...

Near field communications

NFC is a fast developing technology that will enable a greater level of digital connectivity across platforms. NFC and packaging are a perfect partnership. We integrate NFC into a range of products, packaging, point of sale and exhibition spaces.

AR, VR & Mixed Reality

We help our brand customers to explore campaigns that connect packaging to AR and VR experiences, helping to drive consumer-brand interactivity. Encourage interactions by integrating experiences with subscription models and loyalty schemes.

TESTIMONIALS

Here's what our customers and partners say:

Our Great Works

Take a look at our recent projects and examples of work to discover more about our unique service. Click to find out more...

Event: Connected Digital Packaging

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I-MAP: Digital Capability Map

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I-FLOW: Digital Workflow

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Strategic Framework for AkzoNobel

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Improved Packaging Process for Alere Inc.

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What is Digital Packaging?

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PR: A Multichannel Approach to Packaging

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Personalisation for a Global Brand

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Event Design for RB (Reckitt Benckiser)

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Subscription Supplement Launch

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Digital Event Management for a Super Car Brand

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Digital Event Management for PwC

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Aquapac Waterproof Case

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Premium Packaging for Twinings

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New Packaging Format for Stella Artois

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New Range for Seicomart (Japanese Retailer)

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Premium Packaging for Click Wine Group

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Packaging Development for Lavazza Coffee, Carte Noir

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Complete Range for Liz Earle

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Packaging for The Jordans & Ryvita Company

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Packaging Solutions for Kraft Heinz

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New Packaging for Sailor Jerry Rum

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Premium Packaging for Fortnum & Mason

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Premium Packaging for Pernod Ricard Absolut

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BLOG

Take a look at our latest news and events.
Follow our social media channels to find out more and to stay connected...

By : admin

April 05 2018

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Calling all visionaries: SHOW US YOUR TECH

Working with The North of England Packaging Society, I-CON invites you to SHOW US YOUR TECH! The perfect technology will

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By : admin

March 27 2018

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Events: Focused on the Future of Packaging

The I-CON team work closely with The Packaging Society and have for many years. As key members of the Board

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By : admin

February 04 2018

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Video: Discover more…Digital Packaging

Digital packaging drives consumer interactivity. Digital packaging for brands, retail and etail enables unique creativity, drives global scalability and facilitates

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By : admin

January 30 2018

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What is Digital Packaging?

The Digital Packaging market is complex. It offers a wide variety of benefits from creativity and connectivity to increased opportunities

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Contact

Do you require expert help to develop the perfect, connected, packaging solution for your product?
Get in touch to discuss your requirement. We can support you from consultation to complete solution.

EMAIL: Team@weareicon.co.uk

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