By : admin

November 02 2017

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Digital packaging design

The digital world is growing and evolving. Every aspect of product and packaging development is influenced if not controlled by digital. From marketing and communications to design, print production and supply chain management, all elements of a workflow can be integrated using digital technologies, to deliver creativity, workflow control and accurate reporting and analysis.

When designing packaging our team consider the complete workflow to develop a concept that adds true value to a brand and product range. The team work creatively and actively communicate with packaging technologists, printers and converters to ensure that what they design works perfectly for the product and can be produced on time and on budget.

The packaging produced by the I-CON team is controlled by a complete, digital workflow from creation to approval, pre-press, print, production and fulfilment which enables the production of unique and connective packaging.

 

Key considerations:

  • When launching a new product sourcing a cost effective and flexible packaging solution is vital. New brands can struggle to source packaging and fulfilment partners that can support short print and filling runs. Our network delivers a flexible solution to packaging production and fulfilment.

 

  • Working with expert partners is important. We ensure that we work with the very best creative, digital, marketing and packaging partners. We control the complete workflow using a digital workflow and audit production and fulfilment partners. It’s important to select fully accredited partners when creating packaging to develop a high quality product.

 

  • Working globally delivers many benefits, from access to a wide variety of creative, digital, packaging and fulfilment partners to opportunities to access new markets to sell your product. Managing costs and building relationships with experts it vital.

 

Take a look at our case studies to find out more.

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