ICON Hospitality
Our three unique spots are designed for you to enjoy delightful coffee, hearty brunch, and refreshing matcha.
Our Locations
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About ICON Hospitality
Coffee. Brunch. Matcha.
Sip together, connect together – your neighbourhood coffee and matcha spot.
ICON started in 2021 with our Community Coffee House in Surbiton. A small and welcoming space that was built around local connections. As the company grew, so did the expansion of locations, introducing ICON’s Coffee & Brunch Surbiton. The first cafe with a full kitchen, allowing us to serve scrumptious brunch dishes alongside our speciality coffee.
Fast forward to 2025, and we expanded again with Matcha Kingston, a modern takeaway concept that focused on matcha drinks and healthy bites.
Find Your Perfect ICON Shop
Whatever you’re looking for, ICON is your go to for delicious coffee, irresistible matcha and delicious brunch classics. Centered around the South West of London, ICON’s family of shops are the perfect spot

Coffee
The local residents of Surbiton and Kingston keep our company thriving. It was our first location, the Community Coffee House in Surbiton, that started it all.
What began in the middle of the pandemic was a vision of community coffee in Surbiton. Providing the best possible products with the best possible service. The idea was to create an environment and space that felt welcoming to anyone and everyone.
In a big city like London, community is important, and many bonding experiences form over a good cup of coffee.
Community Coffee Surbiton
Brunch
As a coffee shop in Surbiton, we provide a delicious range of artisan coffee, signature cocktails, and plenty of delicious brunch options to fill your boots with.
The Coffee & Brunch shop was created to bring Surbitionians an elevated coffee experience. All of the above offerings partnered up with exceptional service in the prettiest of venues.
Some of our customers would go as far as to say that we’re one of the best brunch spots in London to try out.
If you’re on the lookout for spots for brunch, Surbiton is a great place to come visit, and you’re guaranteed to leave with a belly full of good food and drink every time.
Coffee & Brunch Surbiton
Matcha
COMING SOON
Matcha has fast become a popular alternative to those who want the benefits of caffeine – but without the caffeine.
We wanted to create matcha drinks that looked pretty but didn’t compromise on flavour. And with that, Matcha at ICON was born.
We’ll soon by opening a takeaway shop in Kingston Town Centre, and are looking forward to welcoming you there!
Matcha KingstonFollow our Socials
Hear Why Our Customers Keep Coming Back
Our customers regularly share their love and adoration for our ICON venues. It certainly tells us we’re doing something right when customers are taking the time to leave a review, and we read every single one of them!
From the outside, you really can’t appreciate just how beautiful it is inside. As soon as you walk in, you’re greeted by a bright, stylish space with gorgeous interiors that instantly make you want to stay. The skylight at the back floods the café with natural light, which bounces beautifully around the space. It’s a dream if you love a café with a great atmosphere and somewhere that’s incredibly photogenic.
The coffee is consistently excellent, and they offer a fantastic range of high quality alternative milks, which is a huge plus. The food is always delicious and beautifully presented, looking every bit as good as it tastes.
The staff are always so friendly and welcoming, and a special mention has to go to the air conditioning. On a hot summer’s day, it’s honestly the best!
me . I sat outside and when the Latte was delivered it was done once again with near aggression . I have had such good feedback regarding this cafe however will never visit again .
I am pleasantly surprised, I ordered the raspberry white chocolate matcha (£6.5) & oh my it is incredible! The addition of fresh raspberries with the sweet white chocolate is so well balanced & you can actually taste the matcha too! I was worried the drink was going to be way too sweet however it is perfect. My only issue is the size… it’s tiny & especially for £6.5 it’s very expensive. I would buy it again if the portion is bigger or if it was cheaper.
Thank you to the lovely lady who made my drink!
On more than one occasion, I noticed staff proactively offering loyalty cards to other customers but not to me. This made me feel overlooked and unfairly treated.
Staff very friendly.

Private Hire
Private event spaces can be hard to find when it comes to finding something affordable and a good size for whatever you’re hosting. From birthday parties to business events, our ICON space is a versatile one that can be booked for any occasion.
We offer both full and part hire of our venue, with extended opening times for those who need it

Bookings
Secure a table for our Coffee & Brunch House in Surbiton.
Not only that, but we regularly host events in our spaces, so it’s a good idea to book ahead. Celebrating a birthday or just catching up with friends? Get in touch today and book via our booking system to secure a table.
Make a Booking